Humor in Sprite ” Magpakatotoo Ka” TV ads and the generating recall of the selected college students in Davao City
The influence of the TV ad “Sa mata ng mga bata ang mali ay nagiging tama” the attitude of selected elementary teachers in the 1st district of Davao City
A profile of liquor TV advertisement and its relation to the selection of liquor drink of individuals
The perception of women of Ateneo de Davao University on the Libresse Sanitary napkin advertisement and its male endorsers and their perceived influence on the respondents’ buying behavior
The influence of selected commercials on care of children among married men ages 35-50 years old in Skyline Subdivision, Catalunan Grande, Davao City
Viewing frequency of NCCC Billboard frequency of NCCC Billboard and its relation to shopping frequency and membership application of NCCC “Ka-negosyo” Club
The influence of Sprite’s ad on the consumer behavior of selected 4th year high school students on Davao City